History & Results of Kinder+Sport
After years of sponsoring local teams and sports events, in 2005, the Kinder brand launched the Kinder + Sport project in Italy. The mission was to promote sport as part of a daily healthy lifestyle.
In these years, Kinder + Sport expanded mainly throughout Europe and in 2011 was present in 17 European countries.
The project extended its borders outside of Europe (China and Russia) involving more than 7 million children thanks to a fruitful collaboration with 22 sportive federations and 2 Olympic committees (CONI - Italy, DOSB - Germany) .
14 different sports have been practiced such as athletics, volleyball, tennis, fencing and water polo, promoted by 19 champions, Kinder + Sport ambassadors, who promote sport and a healthy lifestyle.
