2 min read

AUSTRALIA, THE SCOOP IS OUT: NUTELLA® POT IS ARRIVING

nutella pot

Nutella® is entering Australia’s frozen dessert category for the first time, with Nutella Pot launching nationally in Coles and Woolworths stores from end of August 2026. 

Bringing the iconic Nutella® taste to the freezer aisle, the launch offers Australians an exciting new way to enjoy the brand they know and love! For generations, Nutella® has been part of everyday Australian rituals, from breakfast tables and school lunchboxes to weekend family moments. Now, the brand is bringing a new way to enjoy the product. 

Bringing the unmistakable Nutella® taste fans know and love into a delicious frozen treat, the Nutella Pot is perfect for movie nights, after-dinner cravings and those spontaneous “why not?” moments. Combining Nutella’s® signature hazelnut and cocoa flavour with a creamy, velvety cool texture, Nutella Pot delivers the perfect spoonful of happiness in every bite. Rich and seriously satisfying, it’s made for Australians who believe dessert should always be worth it. 

“Australians have a deep love for Nutella®, and we’re excited to introduce Nutella Pot, offering a completely new way to enjoy the iconic flavour they know and love. Perfect for moments of relaxation, Nutella Pot delivers a delicious frozen dessert experience that’s ideal for sharing with family and friends.” says Azzurra Puricelli, Head of Marketing & New Business for Ferrero Australia. 

Nutella Pot Frozen Dessert 470mL will be available at Coles and Woolworths, 7-Eleven, Ampol and all major petrol and convenience retailers nationwide, with an RRP of AUD $15.00.

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Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks, including Nutella®, Kinder®, Tic Tac® and Ferrero Rocher®. More than 46,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group’s family culture, now in its third generation, is based on dedication to quality and excellence, heritage, and a commitment to the planet and communities in which we operate.