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16 May 2024
2 min read


 Ferrero’s Tic Tac Tops Canstar Blue's Latest Breath Mints Ratings

Australians have crowned Tic Tac as their preferred choice in Canstar Blue’s latest breath mints ratings. Garnering an impressive five-star rating across effectiveness, variety and range, Ferrero Australia proudly accepted the ‘Most Satisfied Customers Award’ in the Best-Rated Breath Mints Brand category.

The iconic confectionery brand also secured top marks for overall customer satisfaction, captivating Aussies with its original mint flavour and flavour innovations such as Tropical Mix, Berry Mix, and Sprite.

In accepting the award, Azzurra Puricelli, Head of Business Development & Marketing for Ferrero Australia said: “At Tic Tac we believe in life’s small moments of joy, so we’re extremely proud to be recognised by our Aussie fans who rely on Tic Tac to get them through their day! This award is also testimony to Ferrero’s unwavering commitment to delivering quality products and exceptional customer experiences.”

Christine Seib, Canstar Blue's Editor-in-Chief, highlighted Tic Tac's enduring appeal, stating, "Since its inception in 1969, Tic Tac has remained Australia's go-to for fresh breath. The brand's consistent performance is truly commendable."

She further emphasised the significance of Tic Tac's five-star ratings in effectiveness, flavour range, and overall satisfaction, especially in a market where nearly 70% of Australians keep mints on hand, with almost half using them daily.

This accolade marks Ferrero Australia's second triumph at the Canstar Blue Awards this year, following Ferrero Rocher's recent recognition as winner of the Most Satisfied Customers Award in the Boxed Chocolate Category.


*The Canstar Blue Award is determined through a comprehensive survey of over 3,000 Australians, with more than 300 respondents confirming their purchase of breath mints within the past three months.

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Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks, including Nutella®, Kinder®, Tic Tac® and Ferrero Rocher®. More than 46,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group’s family culture, now in its third generation, is based on dedication to quality and excellence, heritage, and a commitment to the planet and communities in which we operate.