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IRRESISTIBLE TASTE EXPERIENCE

Each Ferrero Rocher is created with passion and commitment. We take a whole hazelnut, dip it in a smooth and velvety filling, coat it in milk chocolate and cover it in hazelnut pieces to give you an irresistible taste experience.

DISCOVER THE HISTORY OF FERRERO ROCHER®

Created in Piedmont
1982
Created in Piedmont

Ferrero Rocher®, one of the most iconic brands of the Ferrero Group was created in 1982 in Alba, a small town in the hills of Piedmont in Italy. It was inspired by the desire to make all the pleasure of a sophisticated chocolate speciality accessible to a much wider public.

Ferrero Rocher History 2
1988
Launch in the US

Initially sold in Europe, Ferrero Rocher® was launched in the US in 1988 to soon become the favourite boxed chocolate for millions of people around the world. Today, it is the world leader in its category and is sold in 140 countries across 5 continents.

Ferrero Rocher Box 1
Celebrating the special moments

Thanks to its extraordinary taste experience and its iconic packaging, Ferrero Rocher® is a symbol of celebrations across the world, perfect to gift or to share with your beloved ones.

Quality & Care
Quality & Care

We are committed that every Ferrero Rocher® product is a demonstration of expertise and quality that creates an enjoyable experience every time. Moreover, we are on a continuous journey to improve the sustainability of our products

Discover our products
Ferrero Rocher T24
Ferrero Rocher®
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Ferrero Rocher Origins
Ferrero Rocher® Origins
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Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks, including Nutella®, Kinder®, Tic Tac® and Ferrero Rocher®. More than 46,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group’s family culture, now in its third generation, is based on dedication to quality and excellence, heritage, and a commitment to the planet and communities in which we operate.