Packaging
We are working in partnership with others to evolve our product packaging by finding more sustainable, circular solutions.
OUR COMMITMENT
Packaging waste is one of the biggest challenges facing the food and drink industry. At Ferrero, we believe no packaging should ever become waste, and we have taken the following commitments to address this:
- designing >90% of our packaging to be recyclable, reusable, or, compostable
- reducing the use of virgin plastic by 10% compared with a 2020 baseline
- boosting the uptake of recycled content in our plastic packaging to 12%
We have laid out a clear roadmap to meet our commitment, having completed a thorough mapping of packaging materials and policies.
Our Progress
Our ambition, and one of the most important challenges for packaging today, is to increase the circularity of our packaging without neglecting other relevant environmental impacts. As of the end of FY 2023/24, 92.1% of our packaging is designed to be recyclable, reusable or compostable, and 40.9% of our packaging materials are made from renewable sources. We have also reached 5.8% recycled content across our total plastic packaging and achieved a 13% reduction of plastic-to-product ratio, progressing toward our goals to increase the use of recycled content and to reduce the use of virgin plastic.
Closing the Gaps in Packaging Circularity
Guided by the aim that none of our packaging becomes waste, we collaborate with partners across the value chain in the following areas:
- ensuring the availability of new recycled material solutions on the market
- making sure consumers have clear instructions on how to dispose of their waste
- investing in R&D projects to upgrade current sorting and recycling technologies
We partner with: Ellen MacArthur Foundation, Consumer Goods Forum, Circular Plastics Alliance, Association of Plastics Recyclers, CEFLEX, RecyClass, 4evergreen, European Brands Association, Flexible Packaging Initiative, Holy Grail 2.0 project, Perfect Sorting Consortium, and The Recycling Partnership.
OUR COMMITMENT IN ACTION
Packaging plays a vital role in protecting and preserving products for consumers.
THERE IS STILL
A LOT TO DISCOVER