Wed, 10/01/2025
15:00
3 min read

FERRERO ELEVATES TRAVEL RETAIL WITH RESPONSIBLE HAZELNUT SOURCING CAMPAIGN AT NICE AIRPORT

FERRERO ELEVATES TRAVEL RETAIL

.

  • At Nice Côte d'Azur Airport, Ferrero’s hazelnut-shaped installation invites travelers to discover how we source and carefully select our key ingredients.
  • The 'Quality at heart' experience extends to Ferrero’s booth at the 2025 Tax Free World Association (TFWA) World Exhibition, highlighting Ferrero’s commitment to excellence, sustainability, and innovation.
  • Ferrero’s Hazelnut Charter promotes regenerative farming practices, fair working conditions, and full supply chain transparency. 

Ferrero launches its first global digital communications campaign at Nice Côte d’Azur Airport, bringing its ‘Quality at heart’ commitment to life through innovative installations to showcase Ferrero's values, heritage and responsible sourcing practices.

From September 23rd to October 20th, travelers at Nice Airport are invited to explore an eye-catching hazelnut-shaped installation that guides them through the lifecycle of Ferrero’s iconic ingredients, featured in beloved products such as Ferrero Rocher. The thoughtfully designed  interactive experience traces the journey of the hazelnut, from the fields where it’s cultivated to the final product enjoyed worldwide.

From September 26th until October 2nd, the installation is complemented by immersive sustainability-themed digital tunnel alongside a network of 73 screens, ensuring strong visibility and engagement during passengers’ journey.  

Airport

The campaign finds continuity at the 2025 TFWA World Exhibition in Cannes, taking place from September 28th to October 2nd, where Ferrero unveils upcoming novelties from its portfolio of globally loved brands, while reinforcing its commitment to sustainability and responsible consumption.  

This campaign also reflects Ferrero’s commitment to sustainability and responsible sourcing, as outlined in its renewed Hazelnut Charter which promotes regenerative farming practices, fair working conditions, and full supply chain transparency. 

Today, over 90% of hazelnuts are traceable back to individual farms, and more than 21,000 farmers have been trained in sustainable cultivation practices.

Discover more about Ferrero Travel Retail on www.ferrerotravelmarket.com.

-- 

To receive the latest news and stories, subscribe to our newsletter here.

Related
articles
Read more news & stories from Ferrero and our brands
placeholder

Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks, including Nutella®, Kinder®, Tic Tac® and Ferrero Rocher®. More than 47,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group’s family culture, now in its third generation, is based on dedication to quality and excellence, heritage, and a commitment to the planet and communities in which we operate.